Visit Anaheim, the city’s sales and marketing organization, is the Anaheim Ducks’ newest sponsor and will be the first to have its logo on the hockey team’s away jersey.
The new jersey design will be worn by the Ducks team, owned by Henry and Susan Samueli, for the first time at their first road game on Oct. 12.
Partnership activations will include in-arena signage, social media assets, Victory+ and FOX Plus broadcast elements for Visit Anaheim during the 2024-25 season.
“Stitching the Visit Anaheim logo to our away jerseys is a testament to our long-term partnership and devotion to making a positive impact in the community for years to come,” Club President Aaron Teats said in a statement.
Mike Waterman, Visit Anaheim’s newest chief executive, added that the organization aims to reach new audiences and attract more visitors to the area. The firm reported a record 25.8 million visitors in Anaheim in 2023 with spending growing to $6.5 billion last year.