Irvine-based Vizio named Adam Townsend chief financial officer as the company moves further into selling televised ads.
Townsend will have a senior strategic role to strengthen the smart TV maker’s position in screen and audio device segments, while expanding its presence in connected TVs and bolstering Vizio’s TV ad sales business.
He takes on CFO duties from Ben Wong, who continues in his other roles as chief operating officer and president.
Townsend most recently was executive vice president and CFO for New York-based Showtime Networks Inc. Previously, he held EVP roles at CBS Corp. covering corporate finance and investor relations.
“We welcome him to the team and look forward to leveraging his expertise as Vizio pivots from a sole focus on hardware to a new vision for a complete media offering,” founder and chief executive William Wang said in the statement today.
Townsend told the Business Journal Vizio can “be innovators, and disruptive in certain regards. I’ve been impressed with the level of professionalism and the capabilities here. It’s a really strong team.”