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Duane Roberts, owner of historic Mission Inn, Dies

Entrepreneur made his fortune after inventing the frozen burrito; saved iconic Riverside hotel from demolition

Duane Roberts, food entrepreneur, local investor and owner of the historic Mission Inn Hotel & Spa, died Nov. 1. He was surrounded by family and his three dogs, just days shy of his 89th birthday, according to a statement made by his wife, Kelly J. Roberts.

While most people knew Roberts as the man who saved Riverside’s landmark Mission Inn and helped revitalize its historic core, the multi-millionaire’s original claim to fame was inventing the frozen burrito at the age of 19.

The son of a Riverside meat wholesaler made his first fortune in 1980 when he sold the food business.

In 2018, the Business Journal estimated his fortune at $525 million.

“From his early business successes to his transformative restoration of The Historic Mission Inn Hotel & Spa, he poured his passion into preserving history and building a legacy of excellence, compassion, and love that will endure for generations,” Kelly Roberts wrote on Facebook.

In 1992, he bought the iconic Spanish Mission-style Mission Inn, saving it from the brink of demolition. It is now a AAA Four Diamond-rated hotel known for its yearly events such as Festival of Lights.

“Kelly and I have always believed that success in the hospitality industry starts from the ground up through offering unparalleled customer service and truly unique experiences such as our Festival of Lights and Pumpkin Stroll to our beloved guests,” Duane Roberts wrote on the hotel’s website.

Kelly Roberts said “his love for Riverside helped revitalize its historic core and strengthen the heart of the community.

 

 

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Nancy Luna
Nancy Luna
Nancy Luna has been the executive editor of the Orange County Business Journal since September 2024. Nancy began her career 30 years ago at the Orange County Register, where she covered a range of beats, including retail, consumer trends, transportation, healthcare, and tourism. Before coming to the Business Journal, she previously worked as a correspondent for Business Insider’s Retail team, where she specialized in writing about the restaurant and food tech industries. Luna contributed to the Business Insider team that won a 2023 SABEW Award for explanatory journalism for their "Warehouse Nation" project. From 2018 to 2020, Luna was a senior editor and tech editor at Nation’s Restaurant News. While there, she covered the largest chains in the country including Taco Bell, McDonald's, Chipotle Mexican Grill and Starbucks. Luna grew up in Orange County and lives in Old Towne Orange with her husband, Brady.
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