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Vinny Smith’s Toba Capital in Newport Beach has led an $11 million Series A round for business software maker Grow.

Smith, who became a billionaire after Quest Software in Aliso Viejo was sold for $2.8 billion to Dell four years ago, will take a board seat at the Provo, Utah-based company.

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Grow was founded in 2014 and makes software that aggregates data from spreadsheets and other cloud-based applications and creates custom dashboards for businesses. The company said the data offers insights on sales, leads, customer satisfaction, orders and other metrics.

Toba is led by several former Quest executives and is OC’s largest venture capital firm.