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Wednesday, May 25, 2022

Newport Beach Energy Drink Raises $29M

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Newport Beach-based A Shoc Energy, which says it makes “a modern performance energy drink,” said it raised $29 million in a Series B funding round led by investments from existing investors and athletes.

The round included participation from investors such as golfer Bryson DeChambeau, New York Yankee Aaron Judge, Los Angeles Dodger Freddie Freeman and skateboarder Paul Rodriguez.

“In just three years, A Shoc has grown to have a nationwide footprint with multiple products elevating the functional training of professional athletes and helping everyday people reach peak performance,” CEO Paul Nadel said in a statement.

A Shoc Energy, founded in 2019, is distributed nationally by Keurig Dr. Pepper.

Peter J. Brennan
Peter J. Brennan
Peter J. Brennan has been a journalist for 40 years. He spent a decade in Latin America covering wars, narcotic traffickers, earthquakes, and business. His resume includes 15 years at Bloomberg News where his headlines and articles sometimes moved the market caps of companies he covered by hundreds of millions of dollars. His articles have been published worldwide, including the New York Times and the Washington Post; he's appeared on CNN, CBC, BBC, and Bloomberg TV. He was awarded a Kiplinger Fellowship at The Ohio State University.

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