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Friday, Mar 13, 2026
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CONSUMER: CASE ANDERSON

CO-FOUNDER, CMO SEAGER

WHY: Co-founded San Clemente-based apparel firm geared to consumers of both Old West and SoCal surf culture, with Mattson Smith and Elliott Shaw in 2015.

IN THE NEWS: Opening the first brick-and-mortar Seager store at River Street Marketplace in San Juan Capistrano in November; assortment jumped to nearly 300 items this year.

NOTABLE: Helped sell over 600 Maui-inspired snapback hats online with 100% of proceeds earmarked for Hawaii Community Foundation’s Maui Strong Fund.

QUOTABLE: “We’re always creating new products that we can use in the outdoors and on our trips.”

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