Windows 10 will sponsor this year’s Blizz-Con, according to Larry Hryb, director of programming for Microsoft Corp.’s Xbox Live.
The ninth annual gaming conference, put on by Blizzard Entertainment Inc. in Irvine, is scheduled for Nov. 6 to 8 at the Anaheim Convention Center.
Microsoft plans to live-stream the opening ceremony on its Xbox One gaming network via the Xbox Live Events interactive app—a first for the conference.
The event typically draws more than 20,000 fans, and $199 tickets for this year’s three-day conference sold out in a matter of minutes.
Fans can still buy the $39 BlizzCon Virtual Ticket that gives them online access to live convention coverage, including game developer panels, community contests hosted by Wil Wheaton, and the closing ceremony.
Blizzard said it will broadcast the opening ceremony and eSports tournaments on blizzcon.com free of charge.
