Irvine-based apparel licensor La Jolla Group Inc. last week named a new chief executive from within the company’s ranks, an appointment that took effect immediately.
La Jolla has the license to make clothes and accessories under brands such as O’Neill, Metal Mulisha, Rusty and The Berrics.
The company promoted La Jolla Group Executive Vice President Daniel Neukomm to chief executive, according to O’Neill Director of Marketing and Public Relations Cedar Carter.
He succeeds Toby Bost, who headed up the company for the past seven years and is credited with helping diversify the company’s portfolio with moto and skate brands.
—Kari Hamanaka
