GREG CUSTER
EVP, WHITTIER TRUST
WHY: Helps manage nearly $23B in assets at West Coast’s oldest and largest family office, a trust that made its money discovering oil in Bakersfield. Board of OC YMCA. Named 2020 Man of Character by OC Boy Scouts.
IN THE NEWS: Whittier Trust Newport Beach office ranked No. 1 in July on OCBJ’s Best Places to Work for midsize companies.
NOTABLE: In line to become president of Pasadena Tournament of Roses.
QUOTABLE: Says positioning equity portfolios to take advantage of potential AI-driven shifts in various industries. “The second half of 2024 is quickly inducing strategic shifts in a dynamic investment environment marked by an expectation for a moderating interest rate environment.”
