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Sunday, Apr 19, 2026

OC500 CONSUMER: ELI KUMEKPOR

CEO

MITCHELL & NESS

WHY: Former Nike exec heads throwback apparel brand purchased last year by Fanatics and a large group of celebrities.

IN THE NEWS: This year replaced Kevin Wulff, who retired after holding the position since 2016. Mitchell & Ness is now based in Philadelphia, but Kumekpor will work out of firm’s Irvine office.

NOTABLE: Kumekpor was most recently global vice president and general manager of men’s product at Jordan Brand. The Nike unit reported $6.6B in sales last year.

QUOTABLE: “I’ve long admired what Mitchell & Ness means to our culture at large.”

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