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OC500 2025: DANE MATHEWS

DANE MATHEWS
GLOBAL CHIEF DIGITAL & TECHNOLOGY
OFFICER
TACO BELL

WHY: Spearheads digital and technology
segments at OC’s largest restaurant chain.
IN THE NEWS: Taco Bell added “global” to
Mathews’ title of chief digital & technology
officer in September, “to sharpen its focus” on
that sector.
NOTABLE: Brand says Mathews has elevated its digital channels and
loyalty ecosystem to surpass $6B in digital sales. Also led Taco Bell to be
the first chain under parent Yum Brands to roll out and expand voice AI
technology in restaurant drive-thrus.

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Nancy Luna
Nancy Luna
Nancy Luna has been the executive editor of the Orange County Business Journal since September 2024. Nancy began her career 30 years ago at the Orange County Register, where she covered a range of beats, including retail, consumer trends, transportation, healthcare, and tourism. Before coming to the Business Journal, she previously worked as a correspondent for Business Insider’s Retail team, where she specialized in writing about the restaurant and food tech industries. Luna contributed to the Business Insider team that won a 2023 SABEW Award for explanatory journalism for their "Warehouse Nation" project. From 2018 to 2020, Luna was a senior editor and tech editor at Nation’s Restaurant News. While there, she covered the largest chains in the country including Taco Bell, McDonald's, Chipotle Mexican Grill and Starbucks. Luna grew up in Orange County and lives in Old Towne Orange with her husband, Brady.
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