CEO, COMMUNICATIONS LAB
WHY: Leads Orange-based public relations office. Large part of business during pandemic with government agencies, which counted firm as essential business.
IN THE NEWS: Grew firm’s headcount 54% to 20 employees as of May, the most growth among OC’s top PR firms. No. 5 on Business Journal list. Focusing on projects out of LA.
NOTABLE: In 2020, won election to the Orange City Council as the first Latina elected to serve on the council and the very first representative of the newly formed District 1.
QUOTABLE: “Storytelling now has to have these digital tools. Without the pivot, a huge slowdown would have happened.”
