TOURISM AND MEDIA
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RETAIL: Philz, Urth Latest of 20 Java Options in OrangeThe country may need a good 5-cent cigar, but what the county really needs—based on activity in the city of Orange—is more $5 cups of coffee.Designers Redraw Two Westins
Vanrooy Design LLC in Santa Ana follows-up interior design work on a $23 million Westin Long Beach renovation with similar efforts for the Westin Las Vegas.
Coastline Renames, Rebrands
Coastline Community College in Fountain Valley changed name to Coastline College and introduced a new logo.
Urban Decay Sees Stars
A new marketing campaign from Newport Beach-based cosmetic maker Urban Decay taps participation by actors and singers including Joey King and Lizzo.
No Devil in Blizzard Christmas Details
Irvine’s Blizzard Entertainment Inc. is designing Diablo 4, according to a report in France’s Le Monde newspaper and subsequent chatter on several gaming sites.
Blizzard Reportedly Prepping Diablo 4
French Employees Shown Latest Iteration of Popular GameIrvine-based Blizzard Entertainment Inc., the maker of “Overwatch” and “World of Warcraft,” is moving ahead with its eagerly awaited “Diablo 4”
Irvine-based Blizzard Entertainment Inc., the maker of “Overwatch” and “World of Warcraft,” is moving ahead with its eagerly awaited “Diablo 4” project, according to a flurry of reports spread by gamer-focused websites. But the company is staying mum.
Hyundai Invites Consumers to AR Concert in Atlanta
Live Nation Show Includes Cardi B, Billie Eilish
Can’t make it to Atlanta to watch Billie Eilish, Cardi B or even The Coathangers on stage at the city’s annual Music Midtown festival this fall? Don’t fret.
Mitsubishi Unveils ‘Small Batch’ Ads
‘Not for Everyone’ Image, Social Media
Cypress-based Mitsubishi Motors North America Inc. launched a new advertising strategy dubbed “Small Batch” under the leadership of newly minted Chief Marketing Officer and Vice President Kimberley Gardiner—weeks before the automaker said it would be packing its bags and relocating to Franklin, Tenn., a suburb of Nashville, by year-end (see separate story, page 5).
Hooray Agency Wins Contract With Advantego
Deal With Penny Stock ‘Intriguing Assignment’
Hooray Agency has won plenty of plaudits for its recent campaigns, such as new branding and merchandising logo for the U.S. Open Championship, which took place at Pebble Beach last month.
NBA’s Summer League in Vegas Run from Costa Mesa
SPORTS: Hall Pass preps 15th edition
With the closest team 40 miles away and Newport Coast’s Kobe Bryant retired, Orange County’s connection with the National Basketball Association these days isn’t obvious.
Airport Traffic Up, Flights Down
Airport traffic is up at John Wayne Airport on fewer flights.
Boot Barn, Stance, Parcel Pending Among EY Notables
Five CEOs nabbed entrepreneur of the year awards from Ernst & Young Tuesday night at Monarch Beach Resort in Dana Point.
Roth Scores TD With NFL QB Rodgers
FINANCE: Raises $50M for venture capital fund
Byron Roth’s new venture co-founded with Green Bay Packers superstar quarterback Aaron Rodgers has closed its initial investment fund after raising $50 million.
Galaxy’s Edge Focus: Site-Specific Merchandise
Lines Longer For Shops Than Ride
Disneyland Resort opened its long-awaited Star Wars: Galaxy’s Edge attraction a little more than a week ago and in addition to the eateries and snacks, guests can expect a plethora of merchandise to help bring the experience home.
UCI’s Esports Team Gets National Coverage
ESPN2 Showing 4-Part Documentary
University of California-Irvine’s varsity esports team is getting star treatment.
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