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Lennar Joins Warning Chorus

Homebuilder Lennar Corp. cut its outlook for the third quarter amid the slowing national housing market.

The news from Miami-based Lennar, which has its regional headquarters in Aliso Viejo and major projects in Anaheim and Irvine, is set to have reverberations here.

The company cut its profit forecast by 30% from an earlier view and well below what Wall Street had expected.

Incentives for homebuyers and revaluation of land were behind the lowered outlook.

“The U.S. housing market has continued to deteriorate,” said Stuart Miller, Lennar’s chief executive.

The company said its orders for new homes fell 5% for the quarter.

Lennar didn’t address the local market, where it has become the driving force behind high-rise housing in Anaheim and Irvine and the redevelopment of the former El Toro Marine base.

Orange County’s housing market is stronger than in many parts of the country. But sales here are slowing after years of heady price rises and sales.

The company is the third homebuilder to reduce its earnings forecast in recent days, following similar announcements by Atlanta-based Beazer Homes USA Inc. and Los Angeles-based KB Home.

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Mark Mueller
Mark Mueller
Mark is the former Editor-in-Chief and current Community Editor of the Orange County Business Journal, one of the premier regional business newspapers in the country. He’s the fifth person to hold the editor’s position in the paper’s long history. He oversees a staff of about 15 people. The OCBJ is considered a must-read for area business executives. The print edition of the paper is the primary source of local news for most of the Business Journal’s subscribers, which includes most of OC’s major corporate and community players. Mark’s been with the paper since 2005, and long served as the real estate reporter for the paper, breaking hundreds of commercial and residential real estate stories. He took on the editor’s position in 2018.
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