OC50 2023: John Pham



WHY: Launched the most advanced invisible orthodontic solution in the world, according to the Irvine-based firm. The “invisible braces” company’s flagship product is the SmartWire. Unlike braces and Invisalign, the SmartWire sits behind the teeth and, leveraging computer modeling and artificial intelligence, gently moves them into place without the need for tray changes or tightenings.

BY THE NUMBERS: Raised more than $217 million in total funds to date. Last year received a $45 million loan led by Horizon Technology Finance Corp. (Nasdaq: HRZN).

FUTURE PLANS: Opened new 24-hour InStudio, a customer center and training facility for doctors, where customers can also receive treatment. Plans to open more InStudios in the coming years, adding to the two locations in Tustin and Irvine. Scouting opportunities for potential IPO in the foreseeable future.

IN THEIR WORDS: “I’m doing what I do best and love most: evangelizing InBrace to fellow orthodontists and entrepreneurs, treating patients and creating as many smiles as possible.”

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