Volcom inked a deal making it the official apparel partner for the U.S. snowboard team.
The Costa Mesa-based brand will provide outfits for the men’s and women’s snowboard teams for the 2022 Winter Olympic Games in Beijing, and at training camps and events in the lead up to the big event.
Volcom CEO Todd Hymel said in a statement the “partnership ushers in a new era of our history.”
Volcom earlier this year was sold to New York multi-brand owner Authentic Brands Group by French luxury conglomerate Kering S.A.
