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Friday, Apr 10, 2026

OC500 2024: Tim Vanderhook

TIM VANDERHOOK 

CO-FOUNDER/CEO

    VIANT TECHNOLOGY LLC  

 

WHY: Co-founded and runs digital ad software company that has market cap topping $600M. 

IN THE NEWS: Projecting strong revenue growth; has launched ViantAI, which integrates its AI-enabled tools. 

NOTABLE: Company’s business — known as programmatic advertising — helps marketers and their agencies buy ads anywhere electronically. 

QUOTABLE: “We are seeing a market shift where advertisers are increasingly looking for alternatives to the largest legacy players in the industry, and we believe our position as a self-service, buy side platform, along with our vision for autonomous advertising are key reasons why advertisers are increasing spend with Viant.” 

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