REBECCA HALL
PRESIDENT/CEO
IDEA HALL
WHY: Founded Costa Mesa-based marketing and public relations agency in 2003 and grew to eight specialized “studios:” architects, engineers, construction (AEC), real estate, healthcare, nonprofit, banking & finance, higher education, hospitality/travel and government. Represents major clients and brands, including the second-largest architectural firm in OC, Orange-based AO; C.W. Driver; Second Harvest Food Bank; Orangewood Foundation; UCI; Irvine Ranch Water District; Masons of California; R.D. Olson Construction; and Ocean 48.
IN THE NEWS: Elected this year as chair of the Orange County Business Council. Managed media outreach for AO, which designed a midcentury modern-themed food hall that debuted in early 2025 at Downtown Disney. Recognized in September at the local chapter of the Public Relations Society of America for campaigns tied to the Great Park and Second Harvest Food Bank. Honored this year at the Business Journal’s Women in Business Awards event.
NOTABLE: Ranks No. 9 on the Business Journal’s annual list of PR firms, reporting 15 employees as of May. Partnered with Ocean 48 to help raise more than $10M for nonprofits over the last 15 months.
QUOTABLE: “Marketing and communications today aren’t just about telling stories—it’s about creating authentic connections that inspire action and build trust. In an era of constant change, our role is to navigate complexity with clarity, elevate voices that matter, and deliver impact that lasts. At its best, we are aligning creativity with purpose—helping brands not only be seen, but truly be understood.”
