A Laguna Beach-based shell company has acquired a virtual reality developer that will give backers and opponents of President Donald Trump’s proposed wall along the U.S.-Mexico border a chance to purchase portions of a digital version of the edifice—and use the space to express their opinions.
Pacific Software Inc.’s newly acquired GrandWall.com will let visitors purchase pieces or bricks of the digital border, and post messages related to the hallmark campaign promise that often elicited chants from supporters at rallies across the nation.
The messages aren’t limited to politics.
GrandWall.com has some lofty goals beyond generating meaningful revenue. It aims to be “the largest digital canvas in the world, displaying millions of personal beliefs and unique viewpoints to be shared with political decision makers in Washington D.C. as well as friends and family—and the entire world.”
Wall pieces cost $1 to $20 per year, depending on size and added features, such as personal billboards and more digital storage capacity.
Corporate memberships will soon be available, according to the company.
GrandWall.com did not reply to several inquiries to discuss the matter with the Business Journal.
The company was recently acquired by Pacific Software on undisclosed terms, according to filings with the Securities and Exchange Commission.
Pacific Software, which had been dormant since 2009, aims to cash in on the developing virtual and augmented reality market. The segment is one of the hottest areas in tech and is forecast to hit about $120 billion in sales through products and services by 2020, according to Menlo Park-based consultancy Digi-Capital. The lion’s share of that, or roughly $90 billion, is projected to be generated by augmented reality.
Harrysen Mittler, who has more than 30 years of corporate finance, mergers and acquisitions, business administration and commerce experience, was named chief executive and chairman of Pacific Software in October. He replaced John Simmonds, who resigned from the company, according to regulatory filings.
Pacific Software is traded on the Over-the-Counter Bulletin Board under the ticker symbol PFSF.
The company began marketing GrandWall.com last week, a few days before Trump issued an executive order to construct the nearly 2,000-mile prison-like wall that would extend from the Pacific Ocean to the Gulf of Mexico.
