Fountain Valley-based Hyundai Motor America recently launched a new web site to promote the upcoming September debut of its Santa Fe sports utility vehicle and create a new experience for customers. The site targets existing Hyundai customers who are in the market to buy a new vehicle.
The web site was created by New York-based CCG.XM, the global e-business arm of Cordiant Communications Group.
Hyundai has created a web site that gives customers a web experience as well as vehicle information with features such as links to lifestyle, entertainment and online contests, rather than the industry-typical temporary site.
