Irvine-based Specific Media LLC added former Turner Broadcasting Sales Inc. executive Larry Goodman to its board of directors.
The online advertising technology and media company has offices in the U.S. and internationally, including in Los Angeles, Dallas, the U.K., and Germany.
Its 2013 global revenue is estimated at $180 million.
Goodman, 60, was the president of news and operations for Turner Broadcasting Sales and president of the Turner Broadcasting unit CNN Sales and Marketing from 1995 to 2003.
He then started White Mountain Media, a consulting company that specialized in digital and traditional media.
―Mediha DiMartino
