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Laguna Hills
Thursday, Mar 28, 2024
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RUSS BENDEL

CEO, Habit Restaurants

WHY: Has led fast-casual burger chain on slow-and-steady pace for 10+ years, through 2014 IPO.

RECENT: OCBJ industry “Person of the Year” 2019; added CMO, named Innocean its new ad marketing agency for push. More than 270 locations in 12 states, overseas; $400M systemwide sales; eighth-largest OC-based chain. Son, Russ Jr., runs several local indie eateries.

QUOTABLE: “We have a responsibility to be good stewards,” he told the Business Journal.

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