Orange County Business Journal

TOURISM AND MEDIA

Recent and archived news stories on: Airports, Conventions, Entertainment, Hotels, Gaming, Restaurants, Sports, Theme Parks, Travel...

OCBJ Calendar

This week's business and other event listings

• SoCal Insider hosted by Rick Reiff (KOCE-TV/PBS SoCal) Wednesday 5:30 p.m. Repeats Friday 7 p.m., Sunday 11:30 a.m., Monday 5:30 p.m. Guests: TBA

Fighter Gets Vulnerable for Boost Mobile Webisode

Talks About Strength in Adversity for Video Series

Boost Mobile LLC in Irvine released the latest installment of its “Be Heard” mini documentary series. The two-minute webisode, which can be seen on the brand’s YouTube channel, features mixed martial athlete Marlon Moraes, who competes for the World Series of Fighting in the bantamweight division. He speaks candidly about his struggles to succeed, as well as praying for his father’s recovery from cancer.

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Residence Inn Irvine Spectrum Names GM

The 112-suite Residence Inn Irvine Spectrum announced the appointment of Julie Buettner to general manager.

Concierge Association Releases ‘Preferred Vendor’ List

The Newport Beach-based Orange County Concierge Association recently released its annual list of preferred vendors.

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Advantage Sales Buys Texas Brokerage

Advantage Sales & Marketing LLC in Irvine said it has acquired Longhorn Food Brokers LP, a San Antonio, Texas-based food brokerage company.

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Voila Hotel Rewards Adds Central, Eastern Europe Properties

Hotel loyalty program Voila Hotel Rewards, whose Americas headquarters are in Newport Beach, said it added Mamaison Hotels & Residences to its roster of member properties.

Digital Divide Brings Dividends to DGWB

MARKETING: Takes tech manufacturer’s message global

DGWB Advertising & Communications’ latest mission: help bridge the digital divide across rural America, where some 40% of residents don’t have high-speed broadband access.

Walker Early to OC; Doti Direct; RMV’s Next Generation

Wisconsin Governor Scott Walker will get a dress rehearsal for any presidential ambitions he might harbor—at least the part where a candidate hits up OC’s vaunted base of GOP donors.

Vizio Sticks With ‘Beautifully Simple’ for Marketing

MARKETING: Targets Hollywood with ultra-HD

Vizio Inc.’s marketing strategy for 2014 is just like its latest ad campaign: “beautifully simple.”

ADDENDUM

Min Kun Kim, who most recently served as chief executive coordinator at Kia Motors America Inc.’s headquarters in Irvine, was promoted to president and chief executive of Kia Canada Inc.

LA Kiss Shoots for Touchdown With Preseason Ads

Tries to Get More Bang for Its Limited Pile of Bucks

Professional arena football team LA Kiss, with less than a month till the start of its inaugural season, has a flurry of marketing activities in the works.

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Anaheim Convention Center $180M Expansion Approved

The Anaheim City Council on Tuesday night approved the 200,000-square-foot expansion of the city's convention center.

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OC Hotels Up in January

Orange County hotels started off the year seeing strong growth across several key metrics.

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Freedom Sets April 16 for LA Daily

Santa Ana-based Freedom Communications Holdings Inc. has set April 16 as the launch for the Los Angeles Register and more than a dozen community newspapers covering cities in Los Angeles County.

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FCB Drops Draft

The Irvine office of advertising agency Draftfcb will now be called FCB Irvine as part of a brand-name change announced by global Chief Executive Carter Murray.