Subrina Hudson


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Recent Stories

Midday Stock Roundup

The S&P 500 was up 0.5% in midday trading to 2,788.40.

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Volcom Promotes Sustainable Cotton Production Plan

Gallegos United Launches Milk Money Campaign

Action sports apparel maker Volcom Inc. isn’t moving into the sustainable food market, although it’s following a similar path by applying the growing farm-to-table approach of the food industry to the manufacturing process for its T-shirts.

Midday Stock Roundup

The S&P 500 was up 0.8% in midday trading to 2,767.97.

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Advantage Looks to Spice Up Sales at McCormick & Co.

Named Sales Agency Of Record for US

Advantage Solutions is adding some flavor to its client roster.

Vacation Vibe in Laguna Beach Offered for $12.9M

Bayside Drive Doubles Down on New Listings

Love heading to tropical destinations but can’t get away from the office for too long?

Hyundai’s Elevator Ad Scores a Super Bowl Hit

AUTOMOTIVE: Gets top marks, vegans notwithstanding

Orange County’s largest automaker, Hyundai Motor America, scored more points than the Los Angeles Rams last week at Super Bowl 53.

Fighting the Retail Apocalypse

Tilly’s Henry Oversees Financial Success Story

Becoming the chief financial officer of a publicly traded company may have been an odd career goal for a high school student, but it was one Michael Henry set for himself and achieved when he joined Irvine-based retailer Tilly’s Inc. (NYSE: TLYS) four years ago.

Emerald’s Finance Gem

Sunderland Helped SJC Trade Show Firm Go Public

The finance team of Emerald Expositions Events Inc. (NYSE: EEX), the $1 billion-valued San Juan Capistrano-based owner and operator of trade shows, events and conferences, have been a shining star the past few years.

Midday Stock Roundup

The S&P 500 declined 0.5% in midday trading to 2,692.52.

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January Auto Sales Up

Three of OC’s four biggest automakers began the year with increased sales despite citing challenges from the government shutdown and polar vortex.

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Genesis GM Named COO

Erwin Raphael has been promoted to chief operating officer of Fountain Valley-based luxury car brand Genesis Motor America, following a nearly three year stint as the company’s general manager.

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Luxe Home Sales Lower, Sellers Sit on Sidelines

Beach Cities Inventory Up Amid Flux To Begin 2019

“They” say the higher end of a market is immune to financial fluctuation.

Area’s Top Marketers Talk Facebook Privacy, Jobs

Taco Bell, Vans, Hyundai Execs in Innovator Series

A handful of Orange County’s top brands—and the marketing executives in charge of managing those brands—took their place in the spotlight late last month as part of the Orange County School of the Arts Creators & Innovators Series.

Aussie Collective Bastion Sets Up in Irvine

MARKETING: Plans to invest $11M this year

Australian communications group Bastion Collective, which is reported to be the largest privately owned marketing and communications group in its home country, plans an aggressive acquisition strategy to build its presence in the U.S.

Pedego Bikes Beams Up Shatner for TV Ads

Trio of Spots Drive Fun Aspect of Riding

Pedego Electric Bikes in Fountain Valley has its most famous customer pedaling around town this month for its first batch of online advertisements.

Khoshbin Lists Swank Pelican Hill Manse

$34M Price; Bought In 2017 from Lender Stearns

Real estate investor, entrepreneur and exotic car collector Manny Khoshbin is ready to peel away from his Pelican Hill mansion on Fairway Point called “Villa Papillon” or Butterfly Villa—a home brimming with fine finishes and an underground 3,570-square-foot showroom garage.

Midday Stock Roundup

The S&P 500 rose 0.9% in midday trading to 2,665.78.

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Picture Perfect

Real Estate Owners, Developers Tap Top-Tier Artists

The Boardwalk—a 545,000-square-foot, glass-encased office complex along Jamboree Road—has a luxe hotel vibe from its lobby décor to the concierge-type services for tenants such as Pathway Capital Management, Holthouse, Carlin & Van Trigt LLP and Propel Media Inc.

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Hyundai Unveils Online Tire-Kicking Feature

New Virtual Showroom Kicks Off This Month

Are you interested in a car but don’t want to drive to a showroom?

Emerald Grows Pair of Local Trade Shows

EVENTS: Buyers among 1,400 in Anaheim

The local owner of the Active Collective and Swim Collective trade shows held this month at the Anaheim Convention Center thinks the recent change of scenery—and a new focus on wellness—are improving the fortunes of the biannual shows, two of the largest events of their type in the U.S.

Midday Stock Roundup

Stocks rose Friday after signs point to progress on U.S.-China trade dispute and New York Fed President John Williams’ statement Friday on showing “prudence, patience.”

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Karma Hires Marketing Exec With Luxe Background

Vans’ Old-Skool Sneakers Bring Imitators, Lawsuits

Former Aston Martin Marketing Executive Matthew Clarke is hitching a ride with Karma Automotive.

Montage Moves: Mavericks’ Mark Cuban Makes Deal

Luxe Home Nearby Drops Price Another $6 Million

Dallas Mavericks owner and longtime fixture on ABC’s “Shark Tank” Mark Cuban scored a new vacation spot in Laguna Beach for $19 million.

Midday Stock Roundup

The S&P 500 declined 0.1% in midday trading to 2,593.56.

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Mitsubishi Nabs CMO From Kia

Cypress-based Mitsubishi Motors North America has named Kimberley Gardiner as vice president and chief marketing officer.

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Hybrid Apparel Names CEO

Bill Hutchison has been named chief executive of Cypress-based Hybrid Apparel, effective Jan. 14.

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Irvine Arm of Finland’s Vincit Adds Tech Talent

MARKETING: Food-focused Devise Interactive sold

Vincit California Inc. Chief Executive Ville Houttu was decked out in his triathlon gear, pedaling the 25-mile bike course of the California Triathlon in San Dimas, as he recounted the Irvine-based software development company’s end-of-year report in a video released last week.

Del Taco Plants Seeds for New Veggie Offering

Lake Forest Location Only OC Spot So Far

Meat lovers step aside.

Boot Barn CEO an Apparel Industry Outlier

Two-Step Line: Sales Triple, Stock Up

Boot Barn Holdings Inc. Chief Executive James Conroy stepped into his post six years ago with little knowledge of the Western and workwear retail sector.

Mitsubishi Puts on the Glitz

AUTOMOTIVE: Ad spending, sales up

Mitsubishi Motors North America Inc. sang its own rendition of “Viva Las Vegas” last month when it welcomed football fans to the Sam Boyd Stadium for the Mitsubishi Motors Las Vegas Bowl.

Midday Stock Roundup

U.S. stocks rose after a strong jobs report and a speech by Fed Reserve Chairman Jerome Powell, who indicated patience with rate increases.

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Auto Sales: Monthly Strength, Mixed Year

Three of five OC automakers posted strong a strong month to close a generally down 2018 for local manufacturers.

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Midday Stock Roundup

The S&P 500 was up 0.3% to 2,4947.27; the Dow Jones Industrial Average rose 0.3% to 23,207.06; the Nasdaq was up 0.4% to 6,605.61.

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Mission Critical Buys Transportation Power Co.

MANUFACTURING: Deal targets trucks, RVs

Mission Critical Electronics LLC is powering up following a super-charged acquisition under Newport Beach-based private equity firm Windjammer Capital Investors.

Billabong and Beach Blogger Launching Line

Sariñana Counts 5M Instagram Followers

Surfwear label Billabong, owned by Huntington Beach-based Boardriders Inc., tapped social media influencer Julie Sariñana for a collection that’s set to launch in stores and online in March.

2019 Preview: RETAIL & APPAREL

Not even Orange County’s largest and most profitable mall operators can escape the effects of a changing retail landscape, where big-box retailers and large department stores continue to go the way of the dinosaurs.

Midday Stock Roundup

The S&P 500 was down 0.5% in midday trading to 2,453.46.

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Midday Stock Roundup

The S&P 500 was up 0.9% in midday trading to 2,568.67.

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Super Spenders: OC’s Carmakers Prep for Big Game

Hyundai Announces Ads; Kia Coy on SB 53 Plans

Less than two months before the big football game—and the biggest day in advertising—Fountain Valley-based automaker Hyundai Motor America and Kia Motors North America in Irvine already have their sights set on Super Bowl 53. But while Hyundai is announcing its game plan, Kia is keeping its playbook close to the vest for now.

Rare Bay Island Offering Returns to the Market

$19.9M Asking Price Down $2M From 2017

A Bay Island house on the tip of the private enclave in Newport Beach only accessible by foot or golf cart, is back on the market after getting a $2 million price chop.

FirstElement Takes Lead On Hydrogen-Fueled Cars

AUTOMOTIVE: Fuels up with Air Liquide investment

The next wave of alternative-fuel vehicles zipping around Orange County are hydrogen-powered cars, and an Irvine-based upstart with a growing list of investors, FirstElement Fuel Inc., is ready to lead the pack.

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Taco Bell Enters London With a Ding, Big Ben Stunt

First Location in City, More Are On the Way

Taco Bell made some noise with the opening of its first London eatery last month—and that’s not even factoring in sounds of the police that showed up, the noises of a confused crowd, or the helicopter that circled overhead.

Midday Stock Roundup

U.S. stocks again dropped amidst fears of a slowdown and rising trade tensions with China.

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Manhattan Beachwear Returns to Roots

APPAREL: New CEO ditches activewear

Cooler fall temperatures are now hitting Orange County, but things are starting to heat up inside the offices of swimwear manufacturer Manhattan Beachwear Inc.

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November Auto Sales Mixed

OC’s automakers reported mixed sales results in November.

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OC’s Carmakers Unveil Latest at LA Auto Show

Automotive: Hyundai unveils flagship SUV

Orange County’s cadre of automakers revealed the global launches of several models and concept designs last week at the largest auto show on the West Coast.

Nonprofits Grow Their Ranks, Add Revenue

$1.7 Billion for OC’s 95 Largest Organizations

Nonprofit organizations in Orange County hit double digit growth on this year’s Business Journal list, reporting $1.7 billion in revenue for the 12 months ended June 30, up 11% year-over-year.

Strand at Headlands Home Finds a Buyer for $8.8M

Home Has Six Bedrooms, Elevator, Golf Cart Garage

City of Industry-based Morris Group International President and Chief Executive Don Morris is settling into a steel-framed home with his wife, Mimi, in The Strand at Headlands gated community in Dana Point.

Midday Stock Roundup

The S&P 500 rose 0.3% in midday trading to 2,745.53.

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Full Spectrum of Roles

Bokota Juggles Job With IUSD Board Duties

Paul Bokota wears a lot of hats outside of his day job as vice president and division general counsel for Spectrum Brands Inc. in Lake Forest.