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OC 500: Diana Hirst

Business Journal’s Family Owned Business honoree … retail wine merchant … $30M sales … founded 1957 by Frans ‘Fritz’ Hanson, Jim McVay on former lima bean fields … temp-controlled cellar based on caves Fritz’ brother Harold saw WWII in Burgundy, France … 10K wines, dozens of countries; walk-in beer fridge has 1K+ choices, 25 countries; humidor: 500 cigar brands … three gens among workers, including father, age 91

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