Huntington Beach-based Boardriders Inc. announced several changes to its executive ranks in the first major announcement since its acquisition last year of the Billabong group.
The executive announcements include: Shannan North to president of commercial strategy and growth, Mark Weber as global general manager of the Billabong Men’s division, Katie Singer in the position of global general manager for Billabong Women’s, Dan Levine to the global general manager of street position, David Brooks appointed to general manager of partnerships and distribution and Cathey Curtis to global head of sustainability.
Kevin Meehan departed as general manager from RVCA, with Brad Blankinship as his replacement. Meanwhile, Greg Healy is to serve as global president and president of the EMEA and APAC regions, in addition to Nate Smith as president of the Americas.
“After a decade of headwinds and restructuring, Boardriders now has that strong foundation and is ready and able to invest strategically at scale in our brands, our people and these targeted growth initiatives,” Boardriders CEO David Tanner said in a statement.