Visitors spent more in Orange County last year even as the number of visitors coming here remained relatively flat, according to data recently released by the Anaheim/Orange County Visitor & Convention Bureau and San Diego-based CIC Research Inc.
Countywide visitor spending in 2011 was up 4.7% from a year earlier to $7.75 billion.
An increase in stays at local hotels was the largest contributor of those gains, according to the report.
Most of that spending occurred in Anaheim, home of the Disneyland Resort and Anaheim Convention Center.
The report showed spending in Anaheim rose 6% from a year earlier, to $4.45 billion.
Anaheim also saw its visitor count grow faster than the countywide rate.
Anaheim’s visitor count jumped 2.5% in 2011 to 16.3 million people.
Countywide visitor attendance was up less than 1% last year to 42.9 people.