Sherri Cruz

Sherri Cruz covers retail, nonprofits and many of the Business Journal's Beyond Work stories focused on the leisure and charitable activities of businesspeople here. She can be reached at

Phone: 949-833-8373 Extension: 229

Recent Stories

No Wait on New Wheels


Celebrities, others swoon over Fisker Automotive’s hybrid sports car

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Unnoticed No More: Residences of Montage Resort

Custom Inspirations From Wine Cellars, “Iron Man”

Homes at the Montage Laguna Beach offer a unique lifestyle, in Luxury

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Surf City Spotlight, Action Sports Showcase, 500,000 Fans

This year’s US Open of Surfing is set to make a big splash

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Fundraisers and charitable donations from companies and people

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Penske Buy Calls for Crevier Culture to Carry On

AUTOS: No job cuts seen, charitable efforts to continue

Penske has bought Crevier BMW and Mini Cooper at the Santa Ana Auto Mall

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Penske Buys Crevier BMW

Michigan’s Penske Automotive Group Inc. has purchased Santa Ana-based Crevier BMW and Mini for an undisclosed amount.

Renter Foresaw Dip, Gets Back in With Shore Cliffs Buy

$4.5M for Five-Bedroom Home Near Little Corona

A former Pimco executive bought a house in Shore Cliffs for $4.5 million

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McMonigle to Teles, Newport HQ Could Follow

REAL ESTATE: Beverly Hills shop adds agents; mulls buy

Teles Properties has hired John McMonigle and most of his staff

Cox Back on Hill With Buy of Estate in Bear Brand

Cut to $5.3 Million; Busy May; Prices Start to Firm

Chris Cox has new hilltop digs in Laguna Niguel

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Chinese Buyers Spur Luxury Home Sales

REAL ESTATE: High-end college digs; cash buys; feng shui factor

Buyers from China are snapping up luxury homes in the county

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Harbor Island Lot Up for Sale Again

REAL ESTATE: Pimco’s Bill Gross bought for $23M in ’09

Pimco’s Bill Gross is selling a waterfront lot on exclusive Harbor Island

‘Knights’ See Charity as Chivalry, Champion Kids’ Causes

Connery effect, kissing whales, $2.7M goal for Stars & Stripes

BEYOND WORK - A look at businesspeople at play, charity: The “knights” of Orange County are gearing for their annual fundraiser

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Mortgages to Miracles

Nonprofit Board Gets Along, Helps CHOC Families

BEYOND WORK - A look at businesspeople at play, charity: Miracles for Kids helps families with children at CHOC

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Balboa Island Homes Sell for Combined $10 Million

One Seller for Both Deals; Guest Home for $5.5M

The owner of two homes on Balboa Island recently sold both to separate buyers

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Gross Lists Harbor Island Lot for $26.5M

Bill Gross, cofounder of Newport Beach-based Pacific Investment Management Co., has listed for sale an 18,150-square-foot bayfront lot on Newport Beach’s secluded Harbor Island for $26.5 million.

Sources: Penske Looking to Buy Crevier BMW

Michigan’s Penske Automotive Group Inc. is looking to buy Santa Ana-based Crevier BMW, according to auto industry sources.

Strong April for Auto Dealers

AUTO: Sales up 14% from year ago; eight-month growth streak

April was another good month in an ongoing recovery for local auto dealers

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Big Picture

Google Exec, Makarechian, Others Push Issues at Gen Next

Gen Next’s OC chapter generates national attention for projects and causes

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April Auto Sales Rise

Sales at Orange County auto dealers rose in April, up 13.5% to 10,198 autos from a year earlier, according to the Newport Beach-based Orange County Automobile Dealers Association.

Exec Club

San Juan’s Marbella: Execs, Events, Tough Course

Marbella Country Club is a stomping ground for local executives

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Aliso Viejo School’s Global Outlook Draws Executives’ Kids

EDUCATION: St. Mary’s has apparel, tech, real estate families

St. Mary’s international program attracts local executives’ kids

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Great View, ‘Like New’ Adds Up to $4.2 Million Sale

Newport Coast Deal Starts Online, Ends on Footwork

A great view recently drove the sale of a Newport Coast home

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Face Time Leads to $5.6M Handshake in Crystal Cove

Surterre Agent Brings Pair Together to End Stalemate

A buyer and seller had to come face to face to work out a deal in Crystal Cove

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$84M in Goodwill

Stores, Services Earn Way, Train Disabled

Goodwill of Orange County saw $84 million in revenue last year and plans to grow

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Dealers See 6-Month Sales Streak

AUTO: Sales up since October, see more gains with job growth

The county’s auto dealerships have seen six months of sales increases

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Rare Crystal Cove Sale: Home Goes for $5.5 Million

Watermark Home One of 33 in Exclusive Enclave

LUXURY: A home in the exclusive Watermark enclave recently sold for $5.5 million

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Wahoo’s Lam, Insurance Guys Ride Herd at Horse Nonprofit

NONPROFIT: Mustard Seed uses horses to help abused kids

BEYOND WORK - Businesspeople at play, charity: Mustard Seed Ranch uses horses to help abused kids

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Boat Show Backdrop: Rising Tide?

YACHTS: Sales improving after downturn, still off market’s peak

Local yacht sellers are optimistic as the Newport Boat Show fast approaches

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February Auto Sales Rose Sharply

Sales at Orange County auto dealers rose sharply in February, increasing 49% from a year earlier to 8,727 autos, according to the Newport Beach-based Orange County Automobile Dealers Association.

Busy January Sales Give Way to Quiet February, Early March

Six Luxury Homes Sold in Jan.; Priciest $11.5M

Luxury home sales have slowed down in the last month and a half, in Luxury Homes

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Sea School

Ocean Institute Teaches Kids; Hoteliers, Quiksilver’s McKnight on Board

BEYOND WORK - Businesspeople at play, charity: Dana Point’s Ocean Institute counts many OC executives as board members

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Changing Market: Rival Cash Offers, Big Bear Signing

Corona del Mar Deal Set To End Yearlong Listing

Selling luxury homes here can take six months plus

Auto Dealers See 2010 Sales Rise After Two Years of Declines

AUTOS: Sales up 6% to $3.4B; trend seen sticking for 2011

ABOUT THE LIST: The largest dealers here saw a jump in 2010 sales. Includes the 2011 OC's AUTO DEALERS List for download (pdf)

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Companies Betting on Pot as Emerging Industry

Market Has Legal Issues, Risk Takers, Ex-Smuggler

Medical marijuana sales have spurred a support industry in the county

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Empty Nesters Selling Laguna Beach’s Hershey Estate

Home Was Getaway for Chocolate Family in ’20s

Laguna Beach’s Hershey Estate is up for sale, in Luxury Homes

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Cool Factor

Riders Bring Cachet to Apparel Companies

Sponsoring fresh athletes is part of the game for action sports companies.

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Art Empire

Wyland’s Work Funds Charity, Conservation

A look at marine life artist Wyland’s business empire

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Wedding Dress Maven Cole Adds de la Renta Exclusive

Label Joins Wang, Lhuillier Custom Accessories at Shop

Erin Cole bridal shop exclusively sells a number of designer dresses, in Marketplace

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Price Cutting Rules Luxury Homes Market

REAL ESTATE: Prices down 40% or more from 2006’s peak

The county’s upscale homes are seeing more price cuts

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December Auto Sales Rise

Sales at Orange County auto dealers continued their recovery with a 24% rise in December to 10,830 autos sold.

Entrepreneur’s Latest Venture: Dog Food From Scratch

True Food for Dogs Even Delivers to Coastal Cities

Newport Beach’s True Food For Dogs looks to grow, in Marketplace

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Selling the Segerstrom

Venue Naming Rights up for Grabs, Promotion To Target Younger Crowds

The Segerstrom Center for the Arts is revamping its lineup and fundraisers

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Luxury Sportscar Dealership Coming to Newport

Principals of Ferrari and Maserati of Newport Beach and Lamborghini Newport Beach plan to open McLaren Newport Beach on Pacific Coast Highway in the summer.

NAMM Good Time

Musical instrument makers and sellers from all over the world gathered to see the latest instruments and other products on display at the National Association of Music Merchants’ annual show.

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Baldwin Brother

Al Baldwin, Sons Building in Lake Forest, San Diego

Developer Al Baldwin is turning his real estate empire over to his sons

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Performing Arts Center Renamed for Segerstrom

Costa Mesa’s Orange County Performing Arts Center is being renamed the Segerstrom Center for the Arts.

McLaren Looks to Join Newport Luxury Auto Lineup

Most Brands Post Local Sales Increase for 2010; Tuttle-Click Sets Up Capistrano Ford Shop

Luxury automaker MacLaren Automotive plans to sell in Newport Beach, in Marketplace

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Anaheim Auto Mall Joins Honda Center, Big A With New Sign

Dealers at Anaheim Auto Center have a bigger freeway sign

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Company Gets Vehicles to Auto Shows, Golf Matches, Malls

AUTO: Cosmetic Car tapped by automakers, exhibitors, dealers

Ever wonder how that car got inside a mall? Ask Cosmetic Car Care

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New Tide

Newport’s Mariners Mile sees renewal with boutiques, plans for retail, spa development

Specialty boutiques have opened along Newport Beach’s Mariners Mile

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