Daphne’s Boss Eyes Revival From San Clemente Base
RESTAURANTS: Greek chain plans makeover, eyes dinner gap
Daphne’s Greek Cafe owner Bill Trefethen is looking at ways to revamp the company’s restaurants and boost business
Law Firms Go After Lateral Hires for Instant Business Boost
LEGAL: Firms cherry picking to add to rebounding practices
Law firms are increasing lateral hires to boost business
Optimistic Outlook for PR, Clients Get Back to Growth
SparkOC, Register Team Up on Website for the Arts; Fond Farwell on Way to New Venture
The county's public relations firms are optimistic about business picking up in 2011, in the Media and Marketing column
ProFun Gets Ferrari World Park Done in Persian Gulf
THEME PARKS: Tustin firm in joint venture for management
Tustin’s ProFun Management Group opened a Ferrari-themed park in Abu Dhabi earlier this month
Dance Contest Dinner Show Set for Anaheim
ENTERTAINMENT: Diners to judge Latin, hip hop, other styles
A dinner show that pits dancers from various styles against one another is set to open in Anaheim early next year
Hyundai Increases Sponsorship With Top Cable Show
Cornerstone Brings Irvine Co. Pedigree; Vertical Bets With House; Orange Label Up to BAT
Hyundai Motor America renewed its sponsorship of TV show “Burn Notice,” in the Media and Marketing column
Newly Combined Toshiba Division Selects Ad Agency
Surfer Magazine Parent Buys Video Site Operator Grind Networks; Echo Media, Others Hire
Irvine's Toshiba America Information Systems has hired Goodness Mfg. to handle its advertising, in the Media and Marketing column
Old Guys Rule Brand Targets Boomers Abroad for Expansion
APPAREL: Sales in Germany, Spain, South Africa, others eyed
Old Guys Rule in San Clemente targets baby boomers and is growing sales despite a slump in the clothing industry.
Dog Days
Wienerschitzel Hopes for Happy Birthday After Expansion in Inland Empire Stumbles
Irvine’s Weinerschnitzel has big plans for its 50th anniversary after struggling last year with its expansion in the Inland Empire
Big Bank Marketing
With similar offerings in a competitive market, Bank of America, Wells Fargo, Chase and others turn to advertising to sell customers on services and convenience
Big banks in Orange County rely on marketing campaigns to stand out.
RiechesBaird to Take Hoag Brand Beyond the Bluffs
Hill & Knowlton on Solid Ground With Mazda; Boost Mobile Steps Up UFC Sponsorships
Newport Beach’s Hoag Memorial Hospital Presbyterian hired RiechesBaird in Irvine to launch a branding campaign, in the Media and Marketing column
Claim Jumper Obtains Court Approval for Sale
Irvine-based Claim Jumper Restaurants LLC on Wednesday obtained bankruptcy court approval for its sale to Houston-based Landry's Restaurants Inc.
Automakers See October Gains
Fountain Valley-based Hyundai Motor America led a gain in sales for automakers with operations here in October.
Stars Give Suzuki Hatchback a Spin at El Toro Course
Editor & Publisher Gets New Team, Irvine HQ; Blue C Moves to Costa Mesa, Adds Clients
Brea’s American Suzuki Motor is set to see one of its cars featured in a History Channel TV show, in the Media and Marketing column
BJ’s Defies Downturn, Sees More Growth in 2011
RESTAURANTS: T-shirts and Pizookies instead of cutbacks
BJ’s Restaurants is seeing record growth even as some casual dining competitors continue to struggle in a down economy
Donors Boost Cal State Fullerton’s $26M Endowment Fund
EDUCATION: Fledgling fund helps offset cuts in state support
California State University, Fullerton’s endowment fund has grown by 50% since 2007, mostly through alumni and other private donations
Casual Gamers Fuel Gains for Future Ads
ADVERTISING: Games draw players; players draw advertisers
FAST-GROWING PRIVATE COMPANIES - #4. Future Ads LLC
Baby Boomers Factor in Demand for Medical Offices
Construction and Tenant Improvements in L.A., Inland Empire Keep Golden Growing
FAST-GROWING PRIVATE COMPANIES - #8. Golden Construction Development Co.
Most Gets More Thanks to National Realtors Account
Adds Website Work to Media Buying and Creative Duties as Big Client Continues to Pay Off
FAST-GROWING PRIVATE COMPANIES - #3. Most Brand Development
New Mazda Ad Team Hires Creative, Execs
AUTO: New faces, locals, vets from Doner make up team
Mazda’s new advertising shop Team Mazda is busy building its employee ranks
Wunderman’s Workload: Autobytel Fills Toshiba Gap
Billboards Aim High at John Wayne Airport; Mazda2 Goes With Soul Singer on Tour
Irvine’s Wunderman has taken on more advertising duties with customer Autobytel, in the Media and Marketing column
BJ’s Restaurants Surges After Beating Estimates
Huntington Beach-based BJ’s Restaurants Inc. saw its shares surge Friday, a day after reporting better-than-expected quarterly results.
Patent Lawyers See Rebound in Filings Next Year
LAW: Filings fell during slump as litigation took center stage
Patent filings took a hit during the recession but local law firms expect a comeback by next year
KOCE Readies To Become Region’s PBS TV Flagship
MEDIA: Move will bring added dues; plans to work with others
KOCE is preparing to become the region’s flagship PBS station after Los Angeles’ KCET ended its partnership with the TV programmer
Fisker Hiring for Karma, Other Cars
AUTO: Luxury hybrid set for ’11; pair of models in works; IPO?
Irvine’s Fisker Automotive plans to up its workforce in preparation for the release of its hybrid luxury sedan
Mitsubishi Marketing Team Debuts Virtual Test Drive
Management Shift at WebVisible; Kim Kardashian Wears L*Space Swimsuit in Tourism Ad
Cypress’ Mitsubishi Motors North America is offering a virtual test drive of one of its autos as part of a marketing campaign, in the Media and Marketing column
Corinthian Colleges President Resigns, Shares Fall
Santa Ana-based Corinthian Colleges Inc., which faces the prospect of renewed federal regulation and persistant Wall Street skepticism, saw its shares fall Tuesday after its president announced his intention to resign this month.
Downturn Helps Drive Enrollment Up at Local Schools
LOCAL COLLEGES: Gains come despite higher tuition rates
Admissions at local universities are up even as public schools deal with major budget cuts
School Overseers
Brandman Board of Regents Reflects Military Roots, Chapman Ties
A look at the board of regents for Brandman University
Wunderman Won’t Seek Renewal on Toshiba Account
Ignite Health Joins Forces With N.Y. Branding Shop; MKM Lands Water, Beer, Skateboards
Toshiba’s laptop unit in Irvine is putting its advertising account up for review with incumbent ad shop Wunderman bowing out, in the Media and Marketing column
Pizza Chain Plans Makeover
RESTAURANTS: Zpizza looks to redo some 100 eateries
Irvine’s health-conscious zpizza is planning a makeover of its nearly 100 restaurants
Re-Education
For-Profit Schools Start Implementing Changes Ahead of Federal Rules; Enrollment Still Up
For-profit university operators saw an increase in enrollment during the first stages of the recession but lately are seeing numbers drop in the face of government scrutiny
WebVisible Names CEO, Cuts Jobs
Irvine-based WebVisible Inc., which helps businesses buy and target online ads, announced an executive restructuring as a NetZero Inc. cofounder takes the top spot on the heels of job cuts.
Register, Other Freedom Sites Take Over Mobile Operations
Startup Luxury Magazine Bask Enlists Editor; Disney Push Includes Visitor Videos, Pictures
Freedom Communications ended a two-year deal with Verve Wireless and has taken over its mobile content operation, in the Media and Marketing column
Corinthian Colleges Inc.
Fastest Growing Public Companies - No. 10: Santa Ana-based Corinthian Colleges Inc. was at the head of the class until the proposed federal regulation threw it back a grade.
Midsize Ambitions
Kia Looks To Follow in Hyundai’s Footsteps with Sedan
Kia Motors America is hoping to follow in its corporate sibling Hyundai’s footsteps with its revamped Optima sedan
Automakers See September Gains
Fountain Valley-based Hyundai Motor America and Irvine’s Kia Motors America Inc. bucked August declines in sales to lead local automakers with big gains in September.
Moving Target Estate Tax: Work for Lawyers, Accountants
PROFESSIONS: Retroactive threat prompts work on wills
Local lawyers and accountants expect an increase in work as uncertainty about estate taxes comes to a head
Bryan Cave: Bell Ringing Parties, Fun Committee
Profile of Bryan Cave LLP on the Business Journal’s second annual Best Places to Work list
Corinthian Fires Back at Proposed Rules
EDUCATION: Proposal could cut off funding to some schools
Santa Ana’s Corinthian Colleges is pushing back against education reforms that could potentially cripple it
Hyundai Marketing Rolls On During Executive Search
Mazda, Others Use Social Network Games for Marketing; Morgan Lands Dance Restaurant
Hyundai is looking for a new vice president of marketing after losing its last two to General Motors, in the Media and Marketing column
Corinthian Sees Delay in Proposed Regulations
Santa Ana-based Corinthian Colleges Inc. and other for-profit college operators got a reprieve from proposed federal rules that could cut funding for students at some of the company’s schools.
Corinthian Colleges Shares Rally on Possible Regulation Delay
Shares of embattled Santa Ana-based vocational school operator Corinthian Colleges Inc. rallied Thursday on speculation of a delay in proposed federal rules that could cut funding for students at some of the company’s schools.
In-N-Out Opening Second Restaurant in Texas Expansion
Irvine-based In-N-Out Burgers Inc. took another step in an aggressive eastward expansion Monday with plans for a second restaurant in Texas.
Hyundai Pushes into Luxury Market with Equus
AUTO: Automaker looks to continue market share growth
Hyundai Motor America is gearing up to release its second luxury vehicle
Celebrity Software Lures Brand Affinity Investment
Clothing Maker Sullen Does IPad Catalog for Tradeshows; Pimco Debuts Reworked Website
Irvine-based Brand Affinity Technologies has developed software for tracking celebrities and athletes, in the Media and Marketing column
Sales Wind Down TV Station Owner Acme
MEDIA: Quiet end to company once coveted by Tribune, others
Acme Communications in Santa Ana is selling off its TV stations and winding down operations
Bicycle Trade Show Returns to Anaheim
The Anaheim Convention Center has signed San Juan Capistrano-based Interbike International Bicycle Expo to return to the convention center after a 14-year hiatus.
Hyundai Expanding Fountain Valley Headquarters
Hyundai Motor America Inc. is looking to double the size of its Fountain Valley headquarters.
Room Upgrade
Sunstone’s Defaults Give Way to Acquisitions
Sunstone is recovering from the loan defaults that plagued it during the downturn by looking into new acquisitions
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