Mediha DiMartino covers media, marketing, auto dealers, government, nonprofits and education. She can be reached at email@example.com.
Kaiser Aluminum Corp. beat Wall Street expectations on revenue and earnings for the fourth quarter and full year.
RETAIL: 5 property owners, 10 shopping centers under umbrella
Irvine Company has joined forces with four other major retail property owners for a marketing effort intended to keep its Fashion Island shopping center in Newport Beach a must-see destination on luxury travelers’ itineraries.
MARKETING: Rainguard gets IndyCar deal Firestone let go
Rainguard International jumped the gun—in a good way.
Video Connects a Few Overseas With Home
Several big names were among thousands of viewers who praised Hyundai Motors America Inc.’s Super Bowl ad, including John Krafcik, the automaker’s former chief executive who now runs Waymo, a self-driving outfit and sister company to Google Inc.
iHeartMedia Revenue Platforms is shutting down its Aliso Viejo office and moving operations to Texas.
Element Skateboards Inc. in Irvine named David Brooks its new global general manager, the brand’s top executive position.
Makeup Brand Remains Firmly Rooted in OC After $1.5B Sale to Estée Lauder
Estée Lauder Cos. Inc.’s $1.5 billion buy of Too Faced Cosmetics LLC kick-started the next chapter of the Irvine-based company, which now aims to expand its global reach and nearly double its workforce.
New Tool Lets Lenders Offer Credit Digitally
Experian PLC introduced “Amplified Prospecting,” a marketing tool that enables lenders to provide “a firm offer of credit” to target consumer groups via email and other forms of digital advertising.
Costa Mesa-based Volcom Inc. posted $256.8 million in 2016 revenue, a 13.5% decrease from the prior year, according to Kering S.A., its Paris-based parent.
Rakuten.com Shopping is moving from Aliso Viejo to San Mateo in the Silicon Valley in March.