Orange County Business Journal

Mediha DiMartino covers media, marketing, auto dealers, government, nonprofits and education. She can be reached at dimartino@ocbj.com.

Recent Stories

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Vans Sales Jump Headlines Parent’s Quarter

Vans Inc. revenue was up 4% in July quarter, according to its Greenboro, N.C.-based parent, VF Corp.

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Apparel Company Buys Firm

Contravisual Brands Group LLC acquired Los Alamitos-based Sullen Clothing Inc. on undisclosed terms.

2 More Crossover Accounts for Gallegos

MARKETING: To craft ads for brewery, Hass Avocado Board

Grupo Gallegos defines itself as a “culturally attuned” ad shop—and its newest accounts support the contention.

Sports Marketing Shop Goes Virtual on Giveaways

MARKETING: Golfsmith, Dave & Buster’s coupons yield data

Looking to take home a Rally Monkey or a Mike Trout bobblehead for your collection of baseball memorabilia?

Agency Spreads Own Brand Around Globe

MARKETING: Links with London, Hong Kong shops for B2B work

BrandingBusiness helps companies in transition develop market strategies—the stories they tell to customers and employees. Now other agencies are taking note of the Irvine-based firm’s own brand proposition and adopting it as their nameplates.

Apparel Maker Rocks Out in the Recording Studio

Altamont Adds Indie Punk Records to Its Lineup

Lake Forest-based Altamont recently added music producer to its duties as a skate apparel manufacturer—perhaps not a surprise for a label named after a 1960s rock festival.

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Miller-Phipps Back in SoCal for Kaiser

Julie Miller-Phipps, former executive director of Kaiser Permanente’s Orange County service area, has been named president of the organization’s Southern California region, effective next month.

Younger McKnight Wants Own Niche

APPAREL: Cuater seeks new status for belts in men’s fashion

The son of Quicksilver founder Bob McKnight has launched an upscale belt maker targeting wearers of surf apparel.

Agency Says Win at Cannes One for Racial Awareness

Amusement Park Work On Video Gets It Lion Award

Amusement Park in Santa Ana won a Bronze Lion in the film craft category at the Cannes Lions International Festival of Creativity for its “use of original music” in a video promoting HARMAN International’s JBL brand of wireless speakers.

Kia Tops Premium Peers on J.D. Power Ranking

1st Nonpremium Brand On Initial Quality List in Years

Kia Motors America Inc. in Irvine topped J.D. Power’s 2016 Initial Quality Study—the first nonpremium brand to do so in the past 27 years.

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