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Taco Bell Looking to Make Value Play With $1 Menu

Irvine-based Taco Bell Corp. is hoping to make the case for value with a multi-pronged approach that includes testing of a new dollar menu and limited-time offers among other expanded menu items.

Tease photo

Taco Bell Looking to Make Value Play With $1 Menu

Irvine-based Taco Bell Corp. is hoping to make the case for value with a multi-pronged approach that includes testing of a new dollar menu and limited-time offers among other expanded menu items.

Tease photo