Orange County Business Journal

SERVICES

Recent and archived news stories on: Accounting, Advertising, Consulting, Jobs, Food, Insurance, Law, Printing, Public Relations, Security...

Ingram Gets Started on New Global Image

MARKETING: Fresh logo, campaign reflect push on higher-margin services

Ingram Micro Inc. has launched its largest global branding initiative to date, a “natural next step” for the company as it “evolves from a distribution powerhouse to the world leader in technology and supply chain services,” according to Chief Executive Alain Monie.

El Pollo Plans to Stay on Familiar Turf After IPO

DINING: Modest growth plan follows sales gains, renovations

El Pollo Loco Holdings Inc. hopes the second time is a charm on its plans to go public.

Dining on the Latin Side Vibrant, Tasty, Unexpected

Traditional, Progressive Eateries Serve Up Magia

This is the first time I have rounded up a group of Mexican or Latin-themed restaurants for Fifi’s Best. There are lists of the Best Tacos, the Best Margaritas, the Best Mexican Restaurants, and more in so many publications and online. I’m taking another avenue.

Corinthian Expected to Shed Assets, Shut Schools

EDUCATION: School operator on brink, seeks deals with feds

Corinthian Colleges Inc. is expected to sell campuses and cut programs under an agreement with the U.S. Department of Education—a deal that could be the beginning of the end for the for-profit school operator.

Business Still Warm for Restaurant Chains

DINING: Biggest based here top $14 billion in sales

Orange County’s 30 largest restaurant chains grew sales 3.4% to surpass $14 billion in systemwide sales last year, reflecting an industry trend of modest overall improvements as the economic recovery continues.

Juiced Up

Nekter’s Chief Visionary Sees Expansion in Future

Alexis Schulze has a confession to make. “I personally don’t love vegetables,” says the cofounder of Nekter Juice Bar Inc.

El Torito Chain Aims to Prove Its Mexican Mettle

Ad Campaign On 60th Anniversary of Company

The El Torito restaurant chain has launched an advertising campaign, “We Know Mexican,” to mark its 60th anniversary and to “reconnect with consumers.”

Tease photo

OC Franchisee Plans 12 Craft-Your-Own Pizza Restaurants

Santa Ana-based Crafty Pizza Inc. plans to open 12 PizzaRev locations in Orange County.

Tease photo

Del Taco Parent Considers $500 Million Sale

Lake Forest-based Del Taco LLC is seeking a buyer and could sell for $500 million or more, according to reports.

Tease photo

El Pollo Loco Files Plans for $100M IPO

Costa Mesa-based restaurant chain El Pollo Loco Holdings Inc. has filed plans for a $100 million initial public offering.

Tease photo

Visit Laguna Beach Names Brand Boss

Local tourism and hospitality promoter Visit Laguna Beach named Ashley Johnson director of brand marketing and communications.

Tease photo

UCI Medical to Make Own Power

The University of California-Irvine Medical Center in Orange will produce 30% of its own power and save up to $10 million in just under 20 years, by an agreement with a Danbury, Conn. company.

Tease photo

Government Reprieve for Corinthian

The U.S. Department of Education will release $16 million in student financial aid funds to Santa Ana-based Corinthian Colleges Inc., providing cash flow that will keep the company operating for now.

Tease photo

New Logo for Ingram Micro

Ingram Micro Inc. in Santa Ana has launched a new logo, a part of rebranding effort aimed at reinforcing “agility, insight and dependability” as its top qualities.

Tease photo

Nicholas Gives $9.5 Million to Samueli School

Stacey Nicholas’ Opus Foundation is giving $9.5 million to University of California-Irvine’s Henry Samueli School of Engineering.