Orange County Business Journal

APPAREL / RETAIL

Recent and archived news stories on: Action Sports, Autos, Clothing, Cosmetics, Malls, Online Shopping, Stores/Retailers, Surf/Sportswear...

Retooled Mitsubishi Message

AUTOMOTIVE: Once figured for exit, increases sales 29.8%

Mitsubishi Motors North America Inc., despite a slim model lineup, is out to prove all the doubting Thomases wrong.

Quiksilver Cofounder Mulls His, Company’s Future

APPAREL: Board names new execs as it aims for turnaround

Robert McKnight Jr., co-founder of Quiksilver Inc., is leaving his post as the company’s executive chairman at the end of the month as the Huntington Beach-based action sports apparel and footwear manufacturer struggles with reduced quarterly revenues.

Yard House Chooses Interim Chief Exec

Darden Restaurants Inc., the parent company of Irvine-based Yard House USA Inc., named President and Chief Operating Officer Gene Lee Yard House’s interim chief executive.

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Habit Files for $86M IPO

Habit Restaurants LLC in Irvine filed for an initial public offering valued around $86 million, according to reports.

Quiksilver Names New Leaders

Quiksilver Inc. said Chief Executive Andy Mooney will take over as chairman of its board directors after Executive Chairman Robert McKnight Jr. and Charles S. Exon, chief legal officer and secretary of the board, retire on Oct. 31.

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Wet Seal to Cut Workforce

The Wet Seal Inc. said it’s “begun the initial steps” to reduce its overall cost structure.

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Yard House Parent Names Interim Chief

Irvine-based Yard House USA Inc. parent company Darden Restaurants Inc. named President and Chief Operating Officer Gene Lee its interim chief executive.

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Island Hotel Opens Foodie Space

The Island Hotel Newport Beach plans to open Market Place, its retail craft food and drink offering inside the hotel, this week.

Mitsubishi Motors Commits to Latino Ad Campaign

MARKETING: Grupo Gallegos tapped for return to ethnic niche

Cypress-based Mitsubishi Motors North America Inc. has tapped an advertising agency in Huntington Beach for a national campaign aimed at Latino-Americans, the automaker’s first bid to target the fast-growing ethnic niche since 2004.

Kia Motors Puts Sedona in Sexy Light With New Ads

Campaign Aims Vehicle At Older Millennial Parents

"It’s not a minivan. It’s a Sedona.”

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Yard House Parent Replaces Board

Darden Restaurants Inc., the parent company of Irvine-based Yard House USA Inc., said it has named a new board of directors based on preliminary reports of a shareholder vote.

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Johnny Rockets Licenses Retail Food

Aliso Viejo-based Johnny Rockets said it had licensed its name for private label grocery distribution under an effort called Johnny Rockets At Home.

Tilly’s One-Man Legal Shop

Work at O’Melveny, Other Companies, Prepared Him for Role

A glance at Christopher Lal’s appointment book for a recent Monday shows a man who has his hands in many pots at Irvine-based Tilly’s Inc.

Upscale Dining Weekend, New Eateries on OC’s Plate

Famed Italian Chef Stars At Festival This Weekend

There’s a very special event happening at the end of this week.

South Coast Plaza Puts Southern Charm in Fall Catalog

Shops’ Offerings Pictured in Old South Settings

South Coast Plaza’s Fall Portfolio, featuring Gucci model Nadia Bender, highlights a different sort of south.