Several Orange County apparel brands in attendance at the Agenda trade show in Long Beach this month shared news from their marketing departments:

Costa Mesa-based Element, owned by Billabong International, recently “restructured its marketing team into two silos”—skate and lifestyle—in order to reach a “consumer that is fashion savvy, not just focused on skate but also really loves design,” according to Candice Betancourt, the brand’s director of lifestyle marketing...

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