Orange County Business Journal

Surf Industry Celebrates Best of the Bunch

Kari Hamanaka Friday, February 14, 2014
Photo Courtesy of Brent Hilleman

Photo Courtesy of Brent Hilleman

Sixteen brands within the action sports industry were recognized by their peers Thursday night at the annual Image Awards put on by Aliso Viejo trade association Surf Industry Manufacturers Association.

The 16, many of them Orange County-based brands, beat out some 80 nominees for awards in multiple categories ranging from best breakout brand of the year to women's marketing campaign of the year.

The event drew more than 700 workers from apparel companies and retailer along with press to City National Grove of Anaheim.

What follows is a list of the winners by category:

Breakout Brand of the Year

Captain Fin

Breakout Retailer of the Year

The Curl

Men's Apparel Brand of the Year

RVCA

Men's Boardshort of the Year

Phantom Fuse 2 by Hurley

Men's Marketing Campaign of the Year

"Camp Tokyo" by Roark Revival

Men's Retailer of the Year

Huntington Surf & Sport

Women's Apparel Brand of the Year

Roxy

Women's Marketing Campaign of the Year

"My Bikini" by Rip Curl

Women's Swim Brand of the Year

L*Space by Monica Wise

Women's Retailer of the Year

Surf Diva Boutique

Accessory Product of the Year

Stance

Environmental Product of the Year

R2 Yulex Wetsuit by Patagonia

Footwear Product of the Year

Surf Siders by Vans

Hardgoods Accessory Product of the Year

FCSII Fin System by FCS

Surfboard of the Year

New Flyer by Channel Islands Surfboards

Wetsuit of the Year

Flash Bomb Plus by Rip Curl