Watsonville-based West Marine Inc. has taken up space at the Via Lido Plaza shopping center in Newport Beach for its flagship store.

West Marine sells boating supplies and accessories and has nearly 300 stores in 38 states, including OC locations in Dana Point and Orange.

The Newport Beach store is about 27,000 square feet, more than three times the size of an average West Marine store.

The store officially opens Oct. 3 with a charity event hosted that same evening to benefit nine local charities. Additional activities are scheduled through Oct. 6.

Unique to the Newport Beach store is a wider selection of women’s apparel in an attempt to woo more female customers, with brands such as Quiksilver, Roxy, Tommy Bahama and Columbia among others available at the store.